A formal exercise in making a book as true to Schoerner’s seminal campaigns as his photographs were to the DNA of the Prada brand. Art directed and designed by Jonny Lu Studio with a unique fold / hole punched format, Angela Lindvall’s face on the cover, the absence of text... form and function become inseparable. It is the book of Norbert Schoerner’s Prada. Its presence explains itself.
- Designed by Jonny Lu Studio
- Published By Idea
- Softback with fold-out greyboard covers.
- 4 Punched Holes Through The Whole Book
- 29.7 x 22cm | 178 Pages
